As can be seen from the data on this page, Ethereum’s price has been enormously volatile and therefore highly unpredictable over the short-term. However, longer-term trends are easier to predict, with fundamental metrics such as the total number of developers, community discussion and GitHub pull requests indicating a more accurate future price trend. Other methods to predict the price of Ethereum include metrics such as Network Value to Transaction ratio (NVT ratio) and the relative prices between coins. The method that we find most interesting is in that of the Ethereum-based prediction market, Augur. These predictions source the “wisdom of the crowd” to determine the likelihood of an outcome occurring and provide a significant level of insight into the market sentiment.
In February 2014 the world's largest bitcoin exchange, Mt. Gox, declared bankruptcy. The company stated that it had lost nearly $473 million of their customers' bitcoins likely due to theft. This was equivalent to approximately 750,000 bitcoins, or about 7% of all the bitcoins in existence. The price of a bitcoin fell from a high of about $1,160 in December to under $400 in February.[68]
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Physical wallets store the credentials necessary to spend bitcoins offline and can be as simple as a paper printout of the private key;[7]:ch. 10 a paper wallet. A paper wallet is created with a keypair generated on a computer with no internet connection; the private key is written or printed onto the paper[g] and then erased from the computer. The paper wallet can then be stored in a safe physical location for later retrieval. Bitcoins stored using a paper wallet are said to be in cold storage.[99]:39 In a 2014 interview, QuadrigaCX founder Gerald Cotten explained that the company stored customer funds on paper wallets in safe deposit boxes: "So we just send money to them, we don’t need to go back to the bank every time we want to put money into it. We just send money from our Bitcoin app directly to those paper wallets, and keep it safe that way."[100]

In March 2017, various blockchain start-ups, research groups, and Fortune 500 companies announced the creation of the Enterprise Ethereum Alliance (EEA) with 30 founding members.[16] By May, the nonprofit organization had 116 enterprise members—including ConsenSys, CME Group, Cornell University's research group, Toyota Research Institute, Samsung SDS, Microsoft, Intel, J. P. Morgan, Cooley LLP, Merck KGaA, DTCC, Deloitte, Accenture, Banco Santander, BNY Mellon, ING, and National Bank of Canada.[17][18][19] By July 2017, there were over 150 members in the alliance, including recent additions MasterCard, Cisco Systems, Sberbank and Scotiabank.[20][21]
An increase in cryptocurrency mining increased the demand of graphics cards (GPU) in 2017.[37] Popular favorites of cryptocurrency miners such as Nvidia's GTX 1060 and GTX 1070 graphics cards, as well as AMD's RX 570 and RX 580 GPUs, doubled or tripled in price – or were out of stock.[38] A GTX 1070 Ti which was released at a price of $450 sold for as much as $1100. Another popular card GTX 1060's 6 GB model was released at an MSRP of $250, sold for almost $500. RX 570 and RX 580 cards from AMD were out of stock for almost a year. Miners regularly buy up the entire stock of new GPU's as soon as they are available.[39]

Third-party internet services called online wallets offer similar functionality but may be easier to use. In this case, credentials to access funds are stored with the online wallet provider rather than on the user's hardware.[97] As a result, the user must have complete trust in the online wallet provider. A malicious provider or a breach in server security may cause entrusted bitcoins to be stolen. An example of such a security breach occurred with Mt. Gox in 2011.[98]
Using Ethereum’s “Turing complete” smart contract language, Solidity, developers are able to deploy a set of instructions to the blockchain that operate indefinitely with a high degree of finality and fraud-resistance. With the first block being mined in July 2015, Ethereum has since become the largest smart contract platform of its kind, and the second largest blockchain of all time as measured by market capitalization.

Physical wallets can also take the form of metal token coins[102] with a private key accessible under a security hologram in a recess struck on the reverse side.[103]:38 The security hologram self-destructs when removed from the token, showing that the private key has been accessed.[104] Originally, these tokens were struck in brass and other base metals, but later used precious metals as bitcoin grew in value and popularity.[103]:80 Coins with stored face value as high as ₿1000 have been struck in gold.[103]:102–104 The British Museum's coin collection includes four specimens from the earliest series[103]:83 of funded bitcoin tokens; one is currently on display in the museum's money gallery.[105] In 2013, a Utahn manufacturer of these tokens was ordered by the Financial Crimes Enforcement Network (FinCEN) to register as a money services business before producing any more funded bitcoin tokens.[102][103]:80
While another less aggressive soft fork solution was put forth, the Ethereum community and its founders were placed in a perilous position. If they didn’t retrieve the stolen investor money, confidence in Ethereum could be lost. On the other hand, recovering investor money required actions that went against the core ideas of decentralization and set a dangerous precedent.